From Branding For Dummies, 2nd Edition. By Bill Chiaravalle, Barbara Findlay Schenck . A brand is so much more than a pretty logo. To win loyal customers, you need to develop a story that represents the quality and character of your organization or product.
Branding for Dummies is packed with user friendly information. There are a lot of tips on how to brand your company, whether it is a “brick and mortar” company or an online business. It gives you a “step-by-step” solution and includes everything you need to know to build your brand. Step 1: Decide what you’re going to brand. Step 2: Do your
Whether you’re looking to develop a logo and tagline, manage and protect your brand, launch a brand marketing plan, fix a broken brand, make customers loyal brand champions—or anything in between—Branding For Dummies makes it fast and easy.
Attract the very best talent with a compelling employer brand!Employer Branding For Dummies is the Quickview. Employer Branding For Dummies. Attract the very best talent with a compelling employer brand!Employer Branding For Dummies is the clear, no-nonsense guide to attracting and retaining top talent. Written by two of the most recognized
Personal Branding for Dummies, now with a newly updated 2nd Edition, is written by Susan Chritton with contributions from top personal branding experts. This book is designed to be a how-to book. It’s action-oriented and filled with tips to help you develop your personal brand.
Branding For Dummies 2nd Edition Bill Chiaravalle, Barbara Findlay Schenck 2015 Comments: It is an excellent overview book with some sections that narrow in and focus on branding issues. It is a little out of date on social media but that is to be expected in an area that changes monthly.
Employer Branding for Dummies is available in both print and all eBook formats offers research backed insights on what makes an employer stand out, the best ways to reach the people you need, and how to convince those people that your company is the ideal place to exercise and develop their skills.
The simple info to managing your personal mannequin, an necessary facet of success inside the expert world. Personal Branding For Dummies, 2nd Model, is your info to creating and sustaining a personal trademark by equating self-impression with totally different people’s perceptions.
The simple guide to managing your personal brand, a vital element of success in the professional world . Personal Branding For Dummies, 2nd Edition, is your guide to creating and maintaining a personal trademark by equating self-impression with other people’s perceptions.